Following a comprehensive search that drew in over 90 applications from across Canada, Tourism 麻豆精选 has found a new CEO
Lisanne Ballantyne has been hired as Tourism 麻豆精选 president and CEO, replacing Nancy Cameron, who left her position to relocate to Vancouver Island.
Ballantyne is a seasoned executive with senior leadership experience that spans tourism, economic development, major events, marketing sponsorships, sales, and public assembly facilities management and will join the Tourism 麻豆精选 team October 30, 2017.
鈥淚 am delighted to be joining the Tourism 麻豆精选 team. This is a privileged opportunity to build on the legacy of excellent work that generated a sixty percent increase in the number of annual visitors to the region,鈥� said Ballantyne. 鈥淲e have such a unique and exceptional visitor experience to offer. Together with our industry partners we will move forward to leverage the extraordinary tourism potential of 麻豆精选 and the Central Okanagan.鈥�
Ballantyne comes to Tourism 麻豆精选 from her positions as GM of Edmonton鈥檚 Shaw Conference Centre. She also has experience in senior marketing, sales and communications roles with Edmonton Economic Development Corporation, the Government of Alberta, and Westerner Park Red Deer in addition to working with arts and culture, nonprofit, technology, and media organizations.
鈥淥ur CEO recruitment efforts drew talented candidates from far and wide,鈥� said Daniel Bibby, chair of Tourism 麻豆精选鈥檚 Board of Directors. 鈥淭he board recommended Ballantyne based on her broad range of experience and proven record in delivering economic impact, remarkable growth and operational excellence. We are looking forward to the organization continuing to deliver impressive results, and further positioning 麻豆精选 and area as a must-visit destination.鈥�
Ballantyne is accredited by the International Assembly of Venue Managers and Canadian Public Relations Society. She is a graduate of the Cornell University School of Hotel Administration鈥檚 Senior Executive Symposium, the University of Winnipeg, and the University of Manitoba.
Her community and board service includes the International Association of Venue Managers, Nina Haggerty Centre for the Arts, University of Alberta Senate, Alberta Women Entrepreneurs, Alberta Jubilee Auditorium Society, Homeless Connect Edmonton, and Alberta Winter Games.
Tourism 麻豆精选 represents over 350 businesses.
